Design as a Continuum

Tania Arwachan
Co-founder, Creative Director

After seven years of professional practice, Tania Arwachan co-founded -scope Ateliers in 2012, shaping it into a branding and design studio where strategy and craftsmanship converge. Her work spans brand identity, publication design, exhibition graphics, packaging, and signage systems, with a focus on bridging concept and production. She has led projects across industries, ensuring that each design is not only visually compelling but also technically and materially sound.

Beyond branding, she has explored the intersection of design and materiality. She co-authored 100 années de timbres – une collection d’histoires du Liban, chronicling a century of Lebanese stamps, and has conducted workshops and lectures on design and production. In 2020, she co-launched Lyliad, a leather brand emerging from extensive experimentation in -scope Ateliers’ workshop, combining branding expertise with traditional craftsmanship. She also teaches Branding and Graphic Design at ALBA (Académie Libanaise des Beaux-Arts).